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FAQ

Be in the know

How can creative content help me?

Well, we could talk about how good creative content is 3x more likely to make a consumer act, buy, or believe, but honestly it’s the most efficient way to communicate your message to the world.

Here's 4 reasons why:

First impressions

You can never get a second first impression, so make sure the first one is a great one.

Trigger an emotional response

Visual storytelling engages a consumer’s subconscious and creates an emotional connection with the brand.

Give'em what they want

92% of consumers say they want more story-driven creative content from brands.

Resonate with your audience

Humans want to belong to something bigger, so showing an audience your big idea helps them resonate with your brand.

Where does the budget go?

There are a lot of moving parts to make great content. From thoughtful strategy to scouting locations. All of these aspects of production can add up. Here's a good list:
Brand Strategy
Creative Ideation
Copywriting
Camera Crew
Lighting Team
Hair and Makeup
Locations/Studio Costs
Talent Fees
Travel Costs
Gear Rentals
Wardrobe Costs
Editorial
Music Licensing
Graphic Design & Animation
Color Grading
Sound Design & Mixing
Content

What kind of content do you make?

We do it all. Well, mostly.

  • Ads for TV?   Totally.
  • Brand ads?   Yes please!
  • Social media?   All day.
  • 360 campaigns?   Sign us up!
  • Direct response ads?   24/7.
  • Animated explainers?   H*ck yeah!
Pricing

How much does a video cost?

The million dollar question…

The cost depends on the type of story we are telling and the scope of the creative. We’ve worked budgets big and small. Ultimately, it depends on what the project needs to be successful.

If we have ongoing needs, can you guys give us a discount?

Absolutely. We work with several clients that need content every month at a discounted rate. Not only is it more cost effective for both parties, but we are able to optimize the creative as we grow your brand together.

Process

What are the steps to getting a video?

First, we talk.

We’ll work together to determine exactly what the project goals are and strategize how to accomplish them through creative storytelling.

From there, we’ll present various creative approaches that fit your brand and convey your message. Then we’ll plan, shoot, and edit the content with your approvals every step of the way. In the end, you’ll get a pretty download link with your awesome creative video to share with the world. For a more detailed process, check out our  process page.

How long does it take?

Ideally, a project takes 6-8 weeks to complete, start to finish. But we understand that every project is unique, and normally requires a custom process.

What’s my role throughout the process?

We love to collaborate. For every step of the project, you can work with the director, producers, and creative team as much or as little as necessary. All major decisions will get your final approval. Such as: initial concepts, scripts, storyboards, talent, wardrobe, locations, editorial, graphics, and music.

Together we will make something amazing.

Trivia

What’s our favorite ad?

Tough question…Here are some that top our list.

What’s in Marcellus Wallace’s briefcase?

His soul, of course.

LeBron or Jordan?

The rings speak for themselves.

So you're telling us there's a chance...